How to Write Great Speeches!

Dear Friend:

Here's an interesting historical fact you may not know...

You're probably already aware that the great British Politician, Winston Churchill is widely regarded as one of the best speakers of all time. But what you may not know is that Churchill actively struggled with a speech impediment - something he battled against his entire life.

So what was Churchill's secret when it came to delivering public speeches?

Simple.

He remained incredibly focused on the speechwriting process itself and the actual speech preparation. You see, Churchill made up for his lack of "finesse" and stage presence by focusing on the most important aspect of any public speech. The actual composition of the speech itself.

Churchill proved that virtually anyone could present a powerful and memorable public speech. Because all anyone needed to do was focus on the actual preparation and content of the speech.

Do as Winston Churchill Did...

Here's something that many professional speakers won't admit to.

No matter how masterful the speaker, the truth is if they haven't taken the time to prepare a great speech then probably no one will ever remember it.

Think about how many great speeches you may have attended. I bet the ones you remember the most are the ones where the speech conveyed something that "stuck with you". Sure the speaker may have been great, but it's the actual words that probably made you take action or caused you to take the speech to heart.

That's because great speakers know that the secret to any great speech are the written and spoken words contained in the actual speech itself.

It's really that straightforward.

Historians will tell you that Churchill's speeches were so masterful that he kept Britain protected when it stood alone against Hitler after the fall of France. While the smaller British Army couldn't have stopped the Panzer divisions from crushing their way to London, Churchill's speeches did.

So how does one do as Winston Churchill did ?

As a professional speaker for over 12 years, that's actually one of the most commonly asked questions I get asked most often - "What's the real secret to writing a great speech?"

The fact is that everyone (at least once) will be called upon to make a public speech in their lifetime. Whether it's at a business function, a party, or a simple family gathering such as a wedding.

In my professional career I've probably made hundreds of public speeches to audiences as diverse as public schools, Fortune 500 companies and small businesses located all around the world.

What people are saying about Albert Mensah:

"...Gosh man, YOU ARE AWESOME! Thank you for all of your efforts in delighting our organization with such a moving and memorable presentation at our 2002 Quality Forum."

- Pearl Gibson, Manager, City of Memphis

"Thanks so much for your wonderfully dynamic presentation to the Employment Security staff on May 17th. Your remarks reinforced our theme for the day, and the staff evaluations rated you as the highlight and the most valued part of the day!"

-Lola Barkley, WorkFirst Program Coordinator, Washington State Employment Security Department

"I would like to extend our sincere appreciation for the outstanding presentation you made here at Spokane Community College on May 8, 2000. Your inspirational stories and thought provoking ideas impacted students, faculty and staff."

- Shyamali Roy Hauth, Speech and Communications Instructor, Applied Education Department, Spokane Community College

"...Our faculty and staff at SCC thoroughly enjoyed you and your message that you delivered at our All-Campus In-Service last January. You have been declared as 'The Best Ever."

- Sheila Kepler, Faculty and Staff Coordinator, Southeast Community College

"Thank you for being our motivational speaker at the "Moving to the Next Level" Resource Mothers Conference, held in Savannah, Georgia. The message you delivered was awesome and reached every single person in the audience."

- Tammy Washington, Program Manager, Resource Mothers Program, Women's Health Services

"Many, many thanks! On behalf of the Washington Society of Association Executives and attendees at our Pasco convention, I want to thank you for ending our conference on the perfect note! Your final keynote was inspiring, thought-provoking, entertaining, and ever-so enjoyable!"

- Donna Cameron, CAE, Executive Director, Washington Society of Association Executives

"You really caught my attention - which is pretty hard to do. You have inspired me to try my hardest at everything I do."

-11th grader, West Seattle High School

“Your remarks reinforced our theme for the day, and the staff evaluations rated you as the highlight and the most valued part of the day. I’ve had calls and e-mails from staff who said you inspired them to stop and reflect on why they do the work they do and how important it is to keep a sense of perspective about their jobs. Several of them said they re-evaluated their service delivery to their customers.“

- Employment Security Department

“Albert is a two-legged reality check“

- Costco

"Rave reviews are coming in from staff and students!! We had a faculty advisory committee meeting this morning and we're already looking at how we can put the funds together to bring you back next year. It is so evident that you really care about the kids. You were no just here to give a 'rah rah' speech and go home, like some motivational speakers we have had. I know your presence will have a lasting effect. Thank you. You do make a difference - what could be more important than that!"

- Joni Randolph, School Counselor, Adna Middle/ High School

"Your message asking students to trust themselves, as well as believe and accept themselves for who they are was well received and will hopefully be long remembered by not only the students, but also the staff as well. We consider this to be one of the most successful assemblies"

- Judy Yasutake, Associate Principal, Beave Laker Middle School

Albert is a fresh face with a new approach. He is an example of a vision being conceived and lived.

- Lynn Toney, Meeting Services, John-Deere Corporation

"Albert delivered far more then we ever expected. Our entire staff has benefited in dramatic ways from his message and his vision."

- Martin Neilson, Former Executive Vice-President Bank of America Auto Group

"A spectacular job connecting with the audience. Albert's stories correlated perfectly to the professional and personal problems our participants face every day."

- R. Blackwell, Quality Resource Center, Director U.S. Navy

"... a great and inspiring speaker."

- Mark Victor Hansen, Author, Chicken Soup for the Soul

"I would like to take the opportunity to thank you for speaking at our recent managers retreat in Port Townsend. Everyone thoroughly enjoyed meeting you and listening to your stories."

- Dwain Frazier, Territory Manager, Allstate Insurance

"Thank you very much for the outstanding presentations at our Annual Employee Breakfast. You are a passionate and dynamic speaker. Your exemplary presentation made our breakfast an extraordinary occasion. You captivated the employees of Heritage Bank like no other speaker we have presented before."

- Camille St. Onge, Sales and Marketing, Heritage Bank

"I wanted to thank you for your presentation 'Opportunity is Always Knocking' at our recent conference. What a wonderful way to open an event! Your presentation sent the attendees off ready to face the day and learn. You are truly a wonderful speaker and person, and I have found a new friend."

- Deborah L. Pio, Education Director, CMA Business Credit Services

"...Your presentation was insightful and inspiring. It provided my team with valuable tools that will assist them in dealing with challenging situations in the workplace - thank you Albert!"

- Delena Sunday, Executive Vice President, Diversity Affairs, Nordstrom

"Thank you so much for the wonderful presentation you gave at the last annual conference for the Southern Association for College Student Affairs (SACSA)... I truly believe that people who hear you speak leave with a different outlook on the world."

- Denisha Sanders, Ph.D., Director of Career Services, 2006 SACSA Conference Program Chair

"I’ve had the opportunity to review the evaluations from our conference. I can say without a doubt, that the comments I read parallel my own thoughts about your keynote address. Your message was exactly what this group needed to hear; it was uplifting, inspiring, and fun."

- Boeing Corporation

"Over the many years of conducting these conferences, I have concluded that the opening Keynote speaker sets the mood and tone for the entire conference. Our conference was a grand success; so once again, you have proven my point on how to successfully get the conference off to a good start. I thank you for your message, your time, and your thoughtfulness in working with my staff."

- Blue Cross/Blue Shield

“You captivated the employees of Cisco Systems like no other speaker we have presented before. The numerous emails, phone calls and comments I received about your presentation are a testimonial to that.”

- Cisco Systems

"Thank you very much for joining us at our annual Wholesaler Meeting - you were a huge success with our attendees. Your message was thought provoking and - most of all - inspiring."

- Lynda Regan, CEO, Legacy Marketing Group

"I would like to extend my gratitude to you for contributions you made to the Regional Transportation Education Program Summer Institute 2000. Your lunch presentation on Friday, June 30 was inspiring and just the perfect end to a successful week."

- Julia Greenlee, TransEd Summer Institute 2000 Chair

"Your presentation on opportunity was energetic, inspirtional, humorous, entertaining and most appropriate for our kick-off."

- Jill Smith Director of Events, Everett Area Chamber of Commerce

"Your presentation far exceeded my expectations. Your keynote presentation really 'hit the target'... Everyone I talked to said they found your information valuable, really enjoyed your delivery style and said that they would attend another workshop by you."

- Beverly J, Cheney, Ed.D, South Kitsap School District No. 402.

"We continue to receive rave reviews for our 2004 SCSBA Annual Convention and I want to thank you so much for the role you played in it's success."

- Ellen H. Henderson, APR, South Carolina School Boards Association

"I thoroughly enjoyed your presentation at our annual All Achievers Awards Banquet last Saturday. Your message was precise and presented in a fashion our audience should have found appealing and easy to understand."

- T.W. Washington, Jr., Vice President, Regional Community Lending Manager, Washington Mutual

- Donna Cameron, Executive Director, W.S.A.E.

"Thank you! Thank you! Thank you! You were a true asset to our Building Skills Conference on October 3. Your presentation was an overwhelming success receiving the highest mark possible from 86% of our participants, I believe this is a record."

- Julie Jacob, Assistant Director, Center for Learning Connections

About Albert Mensah...

For over 12 years I've been consulting, training, speaking and writing about employee development and organizational change. With an impressive client list that boasts clients such as; Starbucks, Boeing, Merrill Lynch, Nordstrom, Bank Of America, John Deere, Wells Fargo Bank, Costco, as well as dozens of Student Councils, Professional Associations and Educational Groups (just to name a few).

My unique background and success story truly sets me apart from most professional speakers and guest lecturers. It's for this very reason that people come away from one of my speeches entertained, inspired and motivated – but more importantly, with the practical, actionable tactics and strategies for acting on their inspiration and motivation.

During my speaking career I've also earned the prestigious designation of Certified Speaking Professional (CSP). Established in 1980, CSP is conferred by the National Speakers Association (NSA) only on those accomplished speakers who have earned it by meeting strict criteria while demonstrating the highest level of professional platform skill.

When you see the letters CSP following a speaker's name you know you’re looking at a proven, experienced professional who’s one of the very best at what they do. A CSP brings a proven track record of solid speaking experience and expertise, outstanding service and ethical behavior.

Discover How to Write Great Speeches...

Like Winston Churchill, I've learned over the years the important speech writing and preparation secrets that have helped me keep my audiences engaged and excited.

Through painful trial and error I've discovered what speech writing techniques work and which are a complete waste of time. And now, for the first time anywhere I'm offering the very best in my new how-to guide, How to Write Great Speeches.

With How to Write Great Speeches, you'll get simple step-by-step instructions on how to write the very best, most memorable speeches for any occasion.

Includes;

	The secrets to writing to speak and not to read. Learn why it's important to construct your speech into memorable phrases.
	Learn to always think about the audience when writing a speech, including proven tips to help you make it happen.
	How to inject humor and humorous stories in your speeches in order to make them more memorable.
	Uncover the secrets to using other forms of humor to help liven up any speech.
	The importance of highlighting and prominently featuring your message points... and how to do it!
	How to make sure your next business speeches is a winner.
	The secret of "The 3 R's - Relevance, Realism and Retellability." and how to use each in order to deliver a more effective speech.
	The simple tips for conveying your points quickly and clearly in any speech.
	The secret to the "ins and outs" of speech writing including how to become thoroughly committed to the process.
	Discover how to overcome (and embrace!) writer's block and get yourself in the "Zone".
	The effective use of stories and anecdotes and how to effectively include them in any speech.

	Why a good outline is an essential component when writing any speech... and how to create one.
	What parts of your speech should you memorize, and why ?
	The 5 essential tips for learning any speech.
	A easy-to-follow checklist for essential story items. Learn what all great stories share in common... and why.
	A roadmap for "Call to Action" speeches including six time-tested methods to entice any audience into following your lead.
	The need for organization: Why speech organization is a critical part of the writing process.
	Secrets to ending your speech with a bang! Helpful tips to round out your speech with elegance and ease.
	Seven points to help you better connect with any audience. Keep these points in mind as you write your speech and you're certain to leave a lasting impression with your audience.
	An invaluable tip for any Professional Speaker - Discover how many written words on paper equal one spoken minute.
	The simple trick to keep your audience in mind when you're crafting your speech,
	How to have a happy ending. Tips on how to tell your audience your wrapping up your speech or presentation.

And so much more ...

Praise for Albert Mensah

"He sent us all a wake-up call. He put a perspective on what we so often take for granted which is life."
- Merrill Lynch

"Albert Mensah is truly an inspiration. He put our company's current challenges into perspective for each and every attendee. Hope to implement and practice many of his ideas."
- Maytag Corporation

"This seminar provided my team with valuable tools that will assist them in dealing with challenging situations in the workplace and in their personal lives."
- Executive V.P. Diversity Affairs, Nordstrom

"We truly enjoyed your presentation. You are a wonderful speaker and we hope to hear you speak again in the not-too-distant future."
- Bill Mackellar-Hertan, Director Diversity, Starbucks Coffee Company

Now here's the best part... Can you guess what it will cost you to get this incredible speech writing information - information that can bring your audiences to the edge of their seats, each and every time?

How about only $27!

That's right, for the price of a fast food dinner you will have all of the information you need to start writing truly memorable speeches right away.

Why $27?

I'm only charging $27 for this information, and not giving it away, for two important reasons:

$27 puts this material within the reach of the vast majority of people reading this right now. It's not too expensive for even the beginner speech writer or entrepreneur who is interested in starting as a Professional Speaker or Speechwriter.
Anyone who's not serious enough about writing a quality speech in 2011 to invest $27 into this report isn't going to take the time to use the methods laid out in the report anyway.

If you need to justify the expense, skip going to McDonald's for dinner once this month and it's paid for! (Plus, I can promise you the information will be much better for you than any fast food dinner!)

How to Write Great Speeches is a power-packed e-book available for immediate downloading as a PDF file.

That means no shipping or handling charges ... and no waiting. Order today, and start writing and preparing better speeches tomorrow!

Test Drive Risk-Free for 90 Days...

That’s right ... If How to Write Great Speeches doesn’t help you deliver better speeches just let me know within 90 days.

I’ll cheerfully refund your $27 payment in full. No questions asked. And, you can still keep the e-book free.

That way, you risk absolutely nothing. So what are you waiting for?

To order How to Write Great Speeches on a 90-day risk-free trial basis, just click below now:

Sincerely,

P.S. Quick-Response Bonus! Order How to Write Great Speeches today and you get a FREE Bonus, The Mensah Speech Template (~~list price: $27.00~~).

In it, you'll discover:

	How to carve out your presentations with this incredibly powerful speech overlay & template.
	The perfect overview for delivering a speech or presentation as little as 3 minutes or as much as 3 hours!
	The secret but profound code for delivering any type of speech to any type of audience.
	Understanding the "Why" element and using it as a jumping off point to creating a memorable and powerful speech.
	Defining "The Problem", "The Solution", and "The Action" and why all three are critical elements to an effective speech.
	Understanding and using the "What" element in order to make a better, more personal speech
	The power of the "Action Takeaway" and how it will help you to make a speech that is more memorable.
	The secret to using "Involvers" in your next speech and how they will engage any audience to take immediate action.

plus much, much more....